PROJECTS // 

Community Awareness Raising Campaign throughout Armenia (CARCATA)

In 2014 the UNFPA in collaboration with USAID Armenia launched new project “Promoting Contraceptive Security in Armenia” aimed at supporting the Ministry of Health to strengthen coordination mechanisms for improved planning, monitoring and evaluation of reproductive health commodities through introduction of sustainable financing mechanisms involving all sectors stakeholders, such as Total Market Approach (TMA). 

The Community Awareness Raising Campaign throughout Armenia (CARCATA) project is designed to effect the demand of the modern contraceptives and to address underlying social issues that influence contraceptive behavior while also providing accurate information about the benefits of family planning for women, their children, and their families in the framework of the above-mentioned project UNFPA/USAID project on “Promoting Contraceptive Security in Armenia”. The CARCATA project is implemented by International Center for Human Development (ICHD) in cooperation with the “Generations' Solidarity” Youth NGO (G’S) and the Theatre for Changes (T4C) in close consultation with the local health department of regional administration, marz chief gynecologists, as well as with UNFPA “Promote contraceptive security in Armenia” project office.

The goal of the proposed CARCATA project is to raise the knowledge and affect the behavior of the population in regards to reproductive health care and use of modern methods of contraception.

The specific objectives of the CARCATA project include: (i) to prepare and conduct community meetings/trainings that influence contraceptive behavior while also providing accurate information about the benefits of family planning for women, their children, and their families; (ii) to develop and disseminate public education materials to raise awareness and provide accurate information on modern methods of contraception; (iii) to organize public events in marzes to influence contraceptive behavior while also providing accurate information about the benefits of family planning for women, their children, and their families; (iv) to organize trainings for the youth based on peer-education methodology on the topics of sexual and reproductive health and rights; (v) to prepare and perform forum theatre plays countrywide.

The key outputs of the proposed project include: (i) at least 2,000 women and men of reproductive age trained in 140 meetings in 70 communities of 10 marzes and in Yerevan; (ii) at least 4 types of public education materials developed and tested; (iii) at least 10 public events in marzes organized; (iv) at least 100 adolescents, young women and men are trained on the topics of sexual and reproductive health and rights in 5 trainings in 3 marzes and in Yerevan; (v) at least 2,700 women and men attend 22 performances of the new forum theatre “Every pregnancy is wanted” and the “ Who could imagine” forum theatre in 10 marzes and in Yerevan.

The CARCATA project consists of three components: the Component A “Raising awareness of local communities through public education and public events”, the Component B ““Training for youth”, and the Component C “Performance of forum theatres”. The Components will be implemented by ICHD in cooperation with G’S and T4C. Each organization has clear roles and responsibilities tailored to a specific partner organization. ICHD will coordinate all the activities and will manage the entire CARCATA project.

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